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DigitalPersona Honored as a CRN Top 100 Emerging Vendor
DigitalPersona’s Biometric Fingerprint Authentication Solutions Among the Elite CRN Top 100 Emerging Vendors
June 20, 2007
REDWOOD CITY, CA — DigitalPersona, Inc., the leading provider of biometric authentication solutions for enterprise networks and commercial applications, today announced it has been selected by CRN, part of CMP’s family of Channel Solutions, as a CRN Emerging Tech vendor for its biometric technology. CRN's Emerging Tech list captures companies that are delivering high margins for solution providers with innovative and easy-to-use technology that undercuts industry giants.
DigitalPersona was chosen by CRN because it has created a remarkable network of strategic partners and recognizes the value resellers add in effectively selling DigitalPersona solutions to different market segments. With over 100 resellers worldwide, the company is constantly looking-out for premier VARs, Systems Integrators, Enterprise Integrators, Corporate VARs and Consultants whose aim is to help sell DigitalPersona’s award winning fingerprint authentication products.
“The recognition of DigitalPersona among CRN’s Top 100 Emerging Vendors acknowledges our commitment to the channel and its growth,” said George Skaff, vice president of marketing for DigitalPersona. “DigitalPersona’s fingerprint authentication solutions have become a must-have tool for enterprises around the world as they strive to increase security measures and eliminate unauthorized access to sensitive information.”
DigitalPersona’s fingerprint biometrics solutions provide users with increased network security and end-user convenience while reducing over-all support costs. The company’s biometric products are mission critical authentication solutions used by millions of people around the globe in varied and challenging environments. Currently, DigitalPersona’s fingerprint solutions are powering a wide range of business applications in various industries including finance, retail, healthcare and state & local government with a superior industry accuracy false acceptance rate of one-in-a-million.
According to the 2007 CRN Emerging Tech Survey, the top reasons solution providers add emerging technologies include, the technology is superior to other products in the market segment; the technology compliments a solution providers’ existing practice areas; emerging vendors provide better services opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins, customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of solutions providers’ surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.
"Successful Solution Providers are always looking for new and innovative partners, and the CRN Emerging Tech list provides a way for them to discover a large number of potential new partners who offer a wide range of emerging technologies," said Heather Clancy, vice president and editor of CRN.
Vendors who make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that its direct sales mix is trending down as evidenced by the company’s revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.
About DigitalPersona
DigitalPersona is the leading provider of biometric authentication solutions for enterprise networks, developers and consumer OEMs. Founded in 1996, the company designs, manufactures and sells flexible solutions that improve security and regulatory compliance while resolving password management problems. DigitalPersona’s fingerprint readers utilize superior optical fingerprint scanning technology to more accurately authenticate users regardless of finger placement. The company’s interoperable biometric software solutions uniquely support the industry's widest array of notebooks with fingerprint readers in addition to its own line of optical placement readers. DigitalPersona’s award-winning technology is used worldwide by over 90 million people in the most diverse and challenging environments for fingerprint authentication.
DigitalPersona has strategic relationships with market-leading manufacturers and resellers including Dell Inc., Microsoft and GTSI Corp. DigitalPersona Pro, the company's flagship turnkey security solution for enterprise authentication, is used by leading organizations such as the U.S. Department of Defense, Cargill, Telefonos de Mexico S.A. de C.V, (TelMex), United Bankers' Bank and Sutter Health/CPMC. For more information contact DigitalPersona, Inc.
at +1 650.474.4000, or visit www.digitalpersona.com.
About The Channel Group
CMP Channel Group is the one stop shop customers turn to in order to meet their global sales channel objectives from access to execution. Through use of its family of channel solutions which include CRN and VARBusiness, the ChannelWeb network, the Group's XChange worldwide face-to-face conferences and the Institute for Partner Education & Development (IPED), vendors are able to accelerate sales through the channel. CMP Channel Group provides a worldwide answer to advertising, branding and marketing services, lead generation, market intelligence, branded and custom events, education of solution providers and best practices for vendors.
About CRN
CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company’s sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at www.channelweb.com.
About CMP Technology
CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.
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